Next Step Systems
Director of Marketing, Baltimore, MD
Opportunity to lead marketing for an emerging national brand.
– Develop and deliver a unified and relevant marketing strategy for the company.
– Cast the vision for the company’s market engagement, instituting core technologies, processes, KPIs and budgets to accomplish goals.
– 7-10 years working in marketing operations, with preference for backgrounds in for-profit education, information technology, or cybersecurity preferred.
– 3+ years of management experience, with teams of at least five people.
– 3+ years of experience managing paid media, especially paid social and paid search.
– 3+ years of professional work experience in a rigorous content-focused role.
– Record of applying adaptive and creative marketing initiatives to meet B2C and B2B buyers in the venues where they concentrate their attention, and where they make their decisions and selections.
– Creation of compelling narratives and stories that induce purchase.
– Accomplishment of both strategic and tactical marketing deliverables.
– Proven implementation of inter-team vision and meeting of team project goals.
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